Customer Reference Representative, Marketing

Job Number: 21433

Position Title: Product Marketing Manager 2

External Description:

Our Company

Informatica is the only Enterprise Cloud Data Management leader that accelerates data-driven digital transformation. Informatica enables companies to unleash the power of data to become more agile, realize new growth opportunities, lead to new inventions resulting in intelligent market disruptions. With over 7,000 customers worldwide, Informatica is the trusted leader in Enterprise Cloud Data Management. 

Our Team

Join the Customer Advocacy team who delivers programs for customers worldwide to tell their stories about all the great things they are achieving with the Informatica platform. Our goal is to nurture these advocates, capture their stories and deliver meaningful content to accelerate sales opportunities and enable sellers. This differentiated content enables customers, partners and the Informatica sales organization to understand how our customers power their businesses with data.

 

Your Opportunity

Informatica is at an exciting inflection point as a company having recently transitioned to being privately held. We have an amazingly loyal customer base who loves us (and is proven with the highest renewal rates in the industry)—and we want their voice to be heard. We move at a fast pace and act with a sense of urgency to enable sellers to meet their numbers and prospects to consume genuine and relatable customer stories. Informatica is looking for an operations manager who will support the global Customer Advocacy Team. This person and their team will help to operationalize the tracking and management of customer activity, ensure the reference database is current and accelerate customer assets through development. By marrying timely and effective stakeholder communication with nimble response, you and your team will help us tell compelling stories, fulfill reference requests and consistently recognize customer advocates. You will also support competitive intelligence through reporting and research.  

 

Our Ideal Candidate

You are an operational thinker with a demonstrated record of accomplishment. You collaborate cross-functionally, know how to maintain and create momentum and deliver the most current and relevant information at a moment’s notice. You are passionate about customers and customer relationships and you enjoy enabling sales. You can hit the ground running to build relationships across the company, and have a gift for managing information so that it is readily consumable and always reliable. You foster a sense of excellence, are a trusted manager, team member and top notch communicator who can build and maintain processes to support the success of the Customer Advocacy Team. You appreciate the importance of making sure sales has what they need… when they need it all while keeping the customer informed and thanked. 

 

Role and Responsibilities

Reporting to the Senior Director of Customer Advocacy, the Customer Advocacy Representative will:

 

• Maintain and update customer attributes in the reference database, including tracking requests and reference usage.
• Create sales enablement content that teaches how to navigate, nominate and find references from within the reference tool. You are always championing the database and directing people to existing assets.
• Manage and execute the process of customer asset development including entry and oversight of all AtTask steps including leading the process of posting customer assets to the corporate website and sales portal.
• Ensure corporate communications receives the most current customer testimonials to promote at events and internal all hands meetings.
• Provide latest customer marketing assets to sales and field marketing by way of their respective newsletters.
• Research competitors and document intelligence.
• Report on customer usage activity by contact and account on a monthly basis.
• Report on reference recruitment and fulfillment by product on a monthly basis.
• Implement a model for consistently recognizing customer activity, track activity and send recognition.
• Identify, document and develop operational processes to support the success of the program.

 

Your Background

• 2+ years’ experience supporting customer reference programs or other cross-functional marketing teams requiring accurate data management and responsiveness.
• A sense of customer first and comfort communicating with internal customers.
• Clear and direct communicator.
• Proven ability to manage and lead a team.
• Strong project management skills and operational discipline.
• Experience bringing assets to completion reliably and repeatedly.
• Highly organized and efficient.
• Strong MS Office, particularly PowerPoint and Excel, and Salesforce.com skills. 

Informatica offers a competitive compensation package that includes base salary, medical, retirement, unlimited flexible time off and more. Our generous benefits vary depending on your geographic work location. It’s an exciting time to work at Informatica.  You can learn more about our company, our products and services at www.informatica.com. We are an Equal Opportunity Employer (EOE). #LI-JF1

City: Austin

State:

Seniority Level: Associate

Alternative Location(s) :

Community / Marketing Title: Customer Reference Representative, Marketing

Remote LinkedIn Hashtag:

LinkedIN Hashtag: LI-JF1

Company Profile:

EEO Employer Verbiage:

At Informatica we know diversity drives innovation. We are proud to be an Equal Opportunity Employer dedicated to maintaining a work environment free from discrimination, one where all employees are treated with dignity and respect. All qualified applicants will receive consideration for employment without regard to race, color, gender, sex, sexual orientation, marital status, religion, age, disability, gender identity, veteran status or any other characteristic protected by applicable law and Informatica policy.

Travel Requirement:

Location_formattedLocationLong: Austin, Texas US