Marketing Development Representative
Job Number: 30930
Position Title: Marketing Development Representative
Marketing Development Representative
Responsible for marketing the company’s products and/or services via telephone with inbound prospects. Takes information and answers questions typically generated by local and/or national advertising and prepares appropriate documentation. Qualifies leads on inbound inquiries as a result of marketing efforts and events. Qualified leads are typically directed to field and/or inside sales team for close. Mails marketing/sales literature to prospective customers, keeps up-to-date knowledge of the industry as well as competitive posture of the company, and enhances awareness in the targeted business community of the company and its products/services. Prepares activity and forecast reports. Does not close the sale.
Essential Duties and Responsibilities
- Uses developing account/opportunity qualification skills to achieve monthly, quarterly, and yearly pipeline goals
- Identify qualified sales opportunities in large, enterprise accounts
- Interact with IT and business decision makers via telephone and email
- Update lead and prospect activity in salesforce.com to ensure effective lead management
- Set qualified introductory meetings for the sales team
- Nurture early phase opportunities for future pipeline potential
- Exceed weekly, monthly, quarterly lead development quota
- Timely documentation within CRM / Marketing software of customer contact and activity data is required of this role (e.g. names, titles, contact information, opportunity value, product information, sales stages, probability, business pain, firm-future commitments, etc)
Knowledge and Skills
- Works on routine support tasks that require infrequent deviation from established processes and procedures
- Applies learned skills and makes recommendations in situations not covered by defined work parameters
- Collaborates well with others to achieve team objectives
- Advancement to the next level is often distinguished by levels of sales training and/or technical certification in conjunction with success in role.
- Increasing exposure to hybrid deployment of software solutions, Data Warehousing, Database, and/or Business Intelligence software concepts and products
Education and Experience
- 1+ years of relevant experience
- ≥ High School Diploma
Seniority Level: Entry Level
Alternative Location(s) :
Community / Marketing Title: Marketing Development Representative
Remote LinkedIn Hashtag:
LinkedIN Hashtag: KD1
Unleash Your Potential
A career with Informatica gives you all the opportunities and benefits that can only come from working for the trusted industry leader. By joining our team, you'll be able to solve real-life problems, make a difference, have a global impact, and join a supportive group of globally diverse teammates. We encourage you to be yourself, grow with us and unleash your potential.
EEO Employer Verbiage:
Informatica, the Enterprise Cloud Data Management leader, empowers businesses to realize the transformative power of data. We have pioneered a new category of software, the Informatica Intelligent Data Management Cloud (IDMC), powered by AI and a cloud-first, cloud-native, end-to-end data management platform that connects, manages and unifies data across any multi-cloud, hybrid system, empowering enterprises to modernize and advance their data strategies. Customers in more than 100 countries and 85 of the Fortune 100 rely on Informatica to drive data-led digital transformation. For more information, visit us at www.informatica.com, LinkedIn, Twitter, and Facebook.
Conquering the Impossible with data, come join #LifeAtINFA!
All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
Travel Requirement: Limited
Location_formattedLocationLong: City, US